The most complete lodging statistics, any way you slice it.

The AH&LA Data Center, powered by Smith Travel Research (STR), gives you access to the most comprehensive hospitality research, spanning national and state hotel statistics - including the Directory of Hotel & Lodging Companies.

AH&LA members can obtain their free reports by signing into the Members Only section.  Nonmembers can buy individual reports from STR, but should consider the following:

AH&LA allied members can access free of charge the Directory of Hotel & Lodging Companies, the Construction and Modernization Report, U.S. Monthly Lodging Report, and the Quarterly U.S. Pipeline Summary Report - valued at over $5,000.  It’s literally thousands of leads right at your fingertips.

Allied membership is just $1,500 per year, and you get all these resources and more benefits for less than the cost of one report.  Click here to learn more.

AH&LA property and corporate members can enroll in the STR Lodging Survey program, allowing you to compare your property’s performance against the aggregate of your local market, as well as the Host Survey, comparing your operating costs to other hotels in your market. Members also receive a 25% discount off their first year fee on the Monthly and Weekly STAR reports which detail occupancy. (Discount only applies to new participants.)

And this is just one of dozens of benefits designed to strengthen your bottom line, so click here to learn more about the informational, educational, and cost-saving resources available to you as an AH&LA member. 

If you've forgotten your login ID or password, or are unsure if you're a member, email membership@ahla.com or call (800) 252-2462.

To learn more about STR and how to purchase their reports, including the Directory of Hotel & Lodging Companies, visit www.strglobal.com or contact Lindsay Culbreath at (615) 824-3317 xt. 8664.