Occupancy - 63 percent

$97 billion in sales

Total hotel rooms -      4.1 million

53,500 properties

Average room rate - $85.89

2000 hotel_in_space.gif- Hilton unveils plans for the first luxury hotel in space.

2001 - Industry is rocked by the events of September 11.  U.S. hotels lose more than $700 million in revenue in the two weeks immediately following the terrorist attacks.

2004 - After three years of declining revenues, the U.S. lodging industry returns to postive profit growth.

2005 - University of Maryland College (UMUC) Inn & Conference Center becomes the first LEED-certified hotel and conference center.

2006 - Twenty-four new hotel brands launched between 2005 and 2006, bringing the total number of brands to 210 (compared to 81 brands in 1980).

2007 - The average daily rate (ADR) for a U.S. hotel room breaks the $100.00 mark.  ADR reaches $103.87.

2008 - Proximity Hotel in Greensboro, NC earns the U.S. Green Building Council's top level of certification as a Platinum LEED property.



Occupancy - 64 percent

$60.7 billion in sales

Total hotel rooms - 3,065,685

45,020 properties

Average room rate - $58.70

1990 -   Loews Hotels' Good Neighbor Policy becomes the industry's first and most comprehensive community outreach program.


1991 -   Westin is the first hotel chain to provide in-room voice mail. Industry sees record losses, 61.8 percent.
1992 -   Industry breaks even financially after six consecutive years of losses.
1993 -   Radisson Hotels Worldwide is the first to introduce business-class rooms.
1994 -   First online hotel catalog debuts - TravelWeb.com. Promus and
Hyatt Hotels are the first chains to establish a site on the Internet.
1995 -   Choice Hotels International and Promus become the first companies to offer guests "real-time" access to its central reservations system. Choice and Holiday Inn are the first to introduce online booking capability.
1996 -   Best Western celebrates its 50th anniversary, making it the oldest continually operating brand.
1999 -   Choice Hotels International is the first chain to test making in-room PCs a standard  amenity for guests. Starwood Hotels & Resorts takes the boutique segment mainstream with the opening of its W brand.


Occupancy - 70 percent

$25.9 billion in sales

Total hotel rooms - 2,068,377

Average room rate - $45.44

1983 -   Westin is the first major hotel company to offer reservations and checkout using major credit cards. VingCard invents the optical electronic key card.  

1984 -   Holiday Inn is the first to offer a centralized travel agent commission plan. Choice Hotels introduces the concept of market segmentation. Choice Hotels offers no-smoking rooms. Hampton Inns is the first to offer a set of amenities. Holiday Inn debuts Embassy Suites Hotels, the first nationwide all-suite hotel chain, in Overland Park, Kan.
1986 -   Teledex Corporation introduces the first telephone designed  specifically for hotel guestrooms. Days Inn provides an interactive reservations capability connecting all hotels.
1988 -   Extended stay segment introduced with Marriott's Residence Inns and Holiday Corporation's Homewood Suites.
1989 -   Hyatt introduces a chainwide kids program for ages 3-12 and a business center at the Hyatt Regency Chicago. Hampton Inns is the first hotel chain to introduce the 100 percent satisfaction guarantee.


Occupancy - 65 percent 

$8 billion in sales Total

hotel rooms - 1,627,473

Average room rate - $19.83

1970 -   Hilton becomes the first billion-dollar lodging and food service company and the first to enter the Las Vegas market. Cecil B. Day opens the first Days Inn on Tybee Island, Ga.

1973 -   The Sheraton-Anaheim is the first to offer free in-room movies.  
1974 -   The energy crisis hits the industry - hotels dim exterior signs,cut heat to unoccupied rooms, and ask guests to conserve electricity.
1975 -   Lodging magazine is authorized as the official publication of AH&MA. Four Seasons is the first hotel company to offer in-room amenities such as name-brand shampoo. Hyatt introduces an industry first when it opens its Regency Club, a concierge club level that provides the ultimate in VIP services. Cecil B. Day hands out wooden nickels to guests over 50, establishing the first seniors program.
1976 -   Two Florida hotels are the first to offer HBO in guestrooms.
1977 -   Showtime and The Movie Channel debut in hotels.
1979 -   Hyatt names its first woman general manager, Cheryl Phelps, to the former Queen Mary Hyatt in Long Beach, Calif.


Occupancy - 67 percent

$3 billion in sales Total

hotel rooms - 2,400,450

Average room rate - $10.81

Typical hotel - 39 rooms, independent, and locally owned

Early 1960s -   Siegas introduces the first true minibar (a small refrigerator displaying products).  minibar.gif

1962 -   Curt Carlson buys shares of The Radisson Hotel in Minneapolis,  Minn. Motel 6, the forerunner of budget brands, opens in Santa Barbara, Calif.
1963 -   AHA changes its name to the American Hotel & Motel Association. Desegregation in hotels has started.
1964 -   Travelodge debuts wheelchair-accessible rooms.
1966 -   Best Western becomes the first hotel company to be wholly governed by a board of directors made up entirely of its own member hoteliers. Inter-Continental introduces retractable drying lines in guest showers, business lounges, ice and vending machines in guest corridors, and street entrances for hotel restaurants.
1967 -   The Atlanta Hyatt Regency opens, featuring a 21-story atrium and changing the course  of upscale hotel design. Hyatt Hotels Corporation splits into a real-estate holding company.
1969 -   Westin is the first hotel chain to implement 24-hour room service.


Occupancy - 80 percent

Typical motel - 17 rooms

Average room rate - $5.91

1951 -   The American Hotel Institute, later to be renamed the Educational Institute, is launched. Hilton is the first chain to install television sets in all guestrooms.  


1952 -   Kemmons Wilson opens his first Holiday Inn in Memphis, Tenn., named after a Bing Crosby movie.  
1953 -   AHA buys the Universal Credit Card. The American Hotel Foundation, a subsidiary of AHA, is founded.
1954 -   Howard Dearing Johnson initiates the first lodging franchise, a motor lodge in Savannah, Ga. Conrad Hilton's purchase of the Statler Hotel Company for $111 million is largest real estate transaction in history. An inn in Flagstaff, Ariz., is the first in a series of "motor hotels" forming Ramada, a Spanish word meaning "a shaded resting place."
Mid 1950s -   Atlas Hotels develops the first in-room coffee concept.
1957 -   J.W. Marriott opens his first hotel, the Twin Bridges Marriott Motor Hotel in Arlington,Va., and Jay Pritzker buys his first hotel, The Hyatt House, located outside the Los Angeles Airport. Hilton offers direct-dial telephone service.
1958 -   AHA sells license for the Universal Travel Card to American Express.  Sheraton introduces Reservatron, the industry's first automated electronic reservation system, and the first toll-free reservation number. Omni Hotels, originally Dunfey Hotels, is founded.


Occupancy - 64 percent

Average room rate - $3.21

1940 -   Air conditioning and "air cooling" become prevalent.   Sheraton.gif

1946 Westin.gif 

1945 -   Sheraton is the first hotel corporation to be listed on the New York Stock Exchange. Travelodge becomes the first economy lodging corporation.
1946 -   Westin debuts first guest credit card. Best Western is founded by M.K. Guertin and 54 friends. Occupancy reaches the highest-ever rate, 93 percent. The first casino hotel, the Flamingo, debuts in Las Vegas. Larry and Bob Tisch purchase Laurel-in-the-Pines, Lakewood, N.J., which evolved into Loews Hotels.  
1947 -   Westin establishes Hoteltype, the first hotel reservation system. New York City's Roosevelt Hotel installs television sets in all guestrooms.
1949 -   Hilton becomes the first international hotel chain with the opening of  the Caribe Hilton in San Juan, Puerto Rico.


Occupancy - 65 percent

AHA's Hotel Red Book lists 20,000 hotels.

Typical hotel - 46 rooms

Average room rate - $5.60

1930 -   Four out of five hotels in the United States go into receivership. The standard travel agent commission is 10 percent.


1931 -   AHA's Chain Hotel Systems debuts, later known as  the Directory of Hotel & Motel Companies. 
1933 -   Due to the Great Depression, hotels post the lowest average occupancy rate on record, 51 percent. Construction grinds to a halt.
1934 -   The Hotel Statler in Detroit is the first to have a central system to "air condition" every public room.
1937 -   Membership in the Waiters and Bartenders National Union, which encompasses hotel employees, exceeds 200,000.
1939 -   Quality Courts, later Choice Hotels International, is formed by seven motel operators as a nonprofit referral  system.


Occupancy - 85 percent

Hotel construction reaches an all-time peak as thousands of rooms are added along the new state and federal highways.

1920 -   Prohibition begins.


1922 -   The Treadway Company has some of the first management contracts on small college inns. The first collegiate program in hotel and restaurant management is initiated at Cornell University by the American Hotel Association.
1925 -   The first roadside "motel" opens in San Luis Obispo, Calif., for $2.50 a night.  
1927 -   The Hotel Statler in Boston becomes the first hotel with radio reception; rooms are equipped with individual headsets to receive broadcasts from a central control room. The American Hotel Association merge with the Hotel Red Book, first printed in 1886. The Huntington Hotel in Calif. installs the first Olympic-size hotel swimming pool.
1928 -   There are more than 580,000 industry employees.  
1929 -   Western Hotels, now Westin, starts with 17 hotels in the Pacific Northwest and establishes the first U.S. hotel management company. The Oakland Airport Hotel becomes the first of its kind in the country.


10,000 U.S. hotels

One million rooms

300,000 employees

Average size - 60-75 rooms

1910 -   The American Hotel Protective Association (now AH&LA) is founded in Chicago. The lodging industry consists almost entirely of hotels situated in urban centers and resorts near the principal vacation destinations. Electricity is beginning to be installed in new hotels for cooking purposes, as well as for lighting. However, most hotels place candlesticks, new  candles, and matches in every room- electric light bulb or not.  Click here for a full history. Federal RoadAidAct.gif


1919Conrad Hilton.gif 
1916 -   The Federal Road Aid Act spawns a new segment of the lodging industry.
1917 -   The American Hotel Protective Association changes its name to the American Hotel Association (AHA) of the United States and Canada.
1919 -   Conrad Hilton purchases his first hotel, The Mobley, in Cisco, Texas.