Communicating Food Waste Toolkit

Summary The American Hotel Association has introduced a comprehensive toolkit developed by the World Wildlife Fund (WWF) to help hoteliers address the pervasive issue of food waste. Recognizing its significant environmental and financial impact, the toolkit offers customizable campaigns and strategies to communicate with guests effectively. These include insights into guest attitudes, myths around food waste, and step-by-step communication strategies. Additionally, the toolkit emphasizes engaging staff as ambassadors of change, providing them with tailored messaging and activities to foster a sustainable kitchen culture. This initiative aligns with broader trends in the industry that reduce environmental footprints and appealing to sustainability-conscious travelers.